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Abodid Sahoo

London, Bengaluru

Abodid Sahoo — Creative Director, Artist and Researcher.

I turn stories into participatory experiences that help people connect.

Across exhibitions, installations, films and digital experiences, I create research-driven work that is intuitive, accessible and designed to spark conversation.

Let’s build together
Visitors inside the Into the Flux exhibition in London

01Exhibition experience

Into the Flux

An abandoned London garage transformed into a public exhibition in two days.

Role
Creative direction · spatial planning · production · documentation
Outcome
10,000+ visitors
View project
A photograph used in the Punctum participatory visual study

02Participatory research

Punctum

An interactive study of the details in photographs that move us, stay with us and shape memory.

Role
Research · experience design · prototyping
Outcome
Live visual-attention experiment
View project
Audience members experiencing an immersive programme at the British Film Institute

03Cultural documentation

British Film Institute

Human-centred photography for a four-day programme of immersive and expanded cinema.

Role
Photography · visual storytelling
Outcome
20,000+ visitors across four days
View project
Animated preview of hand interacting with a gesture-controlled digital interface

04Interaction prototype

Hand Gesture Control

A touch-free interface for browsing photographs as though they were physical cards.

Role
Concept · interaction design · prototyping
Outcome
Gesture and voice-led exploration
View project
Show Me the Way music video still broadcast on VH1

05Film and visual storytelling

Show Me the Way

A music video shaped through cinematography, visual effects and a tactile narrative language.

Role
Director · DOP · Editor · VFX
Outcome
Broadcast on VH1 & Rolling Stone
View project

06AI Knowledge Ecosystem

Obsidian Vault

A public, searchable space for notes, questions, ideas and research.

Role
Information architecture · Interface
Outcome
A living research ecosystem
View project

Selected organisations

Trusted by

View professional experience
  • Apple Scholarship
  • Outernet Photographer
  • Royal College of Art Masters
  • IBA Exhibition Designer
  • NID Masters
  • VH1 Music Video Director
  • BFI Photographer
  • WK Creative Direction
  • Hermosa Studio Executive Producer & Director
  • Furnmill Executive Producer & Director
  • Pursuit of Portraits Film Director
  • Uniqlo Video Editor
  • Frameless Photographer
  • Budweiser Director and Editor
  • Rolling Stone Press Mention
  • Odisha Tourism Director and Editor
  • Unilever Creative Consultant
  • Grand Hyatt Video Editor

“Abodid has not only created stellar videos but has always elevated the brand voice, visual storytelling and overall look and feel!”

Saunak Shah Creative Director · Pursuit of Portraits, NYC

“Abodid made sure the visual storytelling of the film was aptly aligned to the brand's voice.”

Pranjal Agrawal Founder & CEO · Hermosa Design Studio

“Abodid and his team have literally been a breath of fresh air to work with.”

Alonzo Singer-Songwriter · Independent Singer in LA

“Each session is carefully prepared and adapted to suit my learning needs, making the lessons both focused and effective.”

Michael Filmmaker · London

“He helped me think differently about how to actually build a story — how shots work together, where to make cuts, and how to use pacing.”

Mitch Longe Travel Filmmaker · Australia

Ways to work together

Work with me

Discuss an engagement
01

Creative Direction

03 areas

Shaping research, narrative, space and interaction into one coherent experience.

Relevant project: Into the Flux

  • Exhibitions and installations
  • Early-stage concepts
  • Participatory experiences
02

Digital Prototyping

03 areas

Turning complex ideas into intuitive digital experiences people can explore and contribute to.

Relevant project: Punctum

  • Interactive storytelling
  • Creative technology
  • Knowledge systems
03

Visual Documentation

03 areas

Creating photography and film that preserves atmosphere while helping organisations communicate.

Relevant projects: British Film Institute Outernet London

  • Cultural documentation
  • Films and campaigns
  • Editorial storytelling
04

Creative Leadership & Systems

03 areas

Building the teams, production workflows and reusable systems that help ambitious creative work scale.

Relevant project: RCA Exhibition Production

  • Creative team direction
  • Cross-disciplinary workflows
  • Scalable production systems

Have a project or idea in mind?

Start a conversation

Open for creative direction, spatial & interactive prototypes, and strategic advisory.

Discuss an engagement
Abodid Sahoo

Enquiry

Write to me.

Or email hello@abodid.com
  • Creative direction and experience design
  • Exhibition or installation
  • Storytelling product or prototype
  • Photography, film or cultural documentation
  • Ecosystem mapping or creative consulting
  • Speaking, teaching or workshop
  • Something else

Blog & newsletter

I love writing!

Read my essays and memoirs on visual culture, art, and creative technology.

Go to the blog